BLOGS & VIDEOS
Role: I was responsible for writing the copy, creating graphics, creating the video content.
Video Content
I created these videos via Adobe After Effects.
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DREAM BIG
During the times of the first Covid-19 outbreak, the travel industry got impacted hard. The Dream Big video is to inspire and bring hope that everything will get back to normal.
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Why Work with a Travel Advisor?
This video was created to show the visual and experiential benefits of working with a travel advisor.
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Bunny's Bae Bar
I had the opportunity to work with Death Proof Productions on this project.
PROCESS WORK:
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logo created in Adobe Illustrator
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video editing created in After Effects
Video footage courtesy of the Event Coordinator | Shot on iPhone.
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Trainer Spotlights
I conducted research, questionnaires, gathered images, and wrote the copy. ​
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Trainer Spotlights are written when a user showed exceptional engagement on the platform, built their own momentum, and fully matched company ethos.
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When a user met all requirements, I sent out a questionnaire Google Form for them to fill out. Based on previous research, I gathered questions based off their experiences and history.
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The purpose of these Trainer Spotlights was to build trust and loyalty, showcase successes from using the platform, and share some amazing users and their accomplishments in their profession!
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Examples:
Blogs
I conducted research, gathered and created images, and wrote the copy. ​​
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Informative blogs were written to help build a resource guide for the users.
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Blog details included:
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brand voice
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understanding the audience
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research based information
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relevant headlines
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subheadings
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custom designed visuals
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bullet points for easy reading and skimming through
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numbered lists if steps are introduced
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clear call-to-actions
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Examples:
Video Tutorials
I recorded all feature functions and produced videos through Premiere Pro then wrote the step-by-step process.
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After a product is launched on the site, I was responsible for creating a new How-to Video Tutorial.
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How-to Video Tutorials included:
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brand voice
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understanding the audience
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subheadings
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numbered lists for steps
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clear call-to-actions
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Examples: